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KitKat — World Flavours You Won't Find on the UK Shelf
Everyone knows KitKat — the crisp wafer fingers in milk chocolate, born in York in 1935 and now sold in over 100 countries. But the version most UK shoppers know is just the beginning. Around the world, KitKat is reinvented for local tastes, with flavours and formats that never reach a British corner shop — Japan alone has had over 300 varieties.
That's where the opportunity is. We don't stock the everyday UK bar — we bring in the imported KitKats your customers can't get anywhere else: distinctive Japanese, Australian, Canadian and American flavours that turn a familiar brand into a genuine point of difference and a strong talking-point line.
Sweet and Glory stocks the imported KitKat range wholesale for UK shops, and sells to individual customers too.
The KitKat Range
Our range is built around world flavours grouped by where they come from. From Japan: Mini Matcha, Mini Strawberry, Mini Dark Cacao, Mini Chocolate Orange and Gold Salted Caramel. From Australia: Gold (caramelised white chocolate), Chunky Aero Mint, Cookie Dough and Milkybar. From Canada: Caramel Crisp, Cookie Crumble, Hazelnut Crunch, Lemon Crisp, Chunky Rolo, Chunky Extreme Chocolate and Pops with Smarties. From the US: the Hershey-made Vanilla and Birthday Cake bars, in standard and king size, plus the seasonal Peppermint Stick. The line-up rotates with availability, and we add new imported flavours regularly, so the selection changes between shipments. For the story behind the flavours, read our guide to Kit Kat flavours around the world.
Why Stock Imported KitKat?
KitKat is one of the most recognised chocolate brands in the world — but the imported flavours give you something the supermarkets and corner shops simply don't have. That exclusivity is the draw: customers who'd walk past a standard bar will pick up a Gold, a Mini Matcha or a Cookie Crumble precisely because they've never seen it before.
Imported chocolate is one of the strongest categories for social-media-driven discovery and taste-test content, and KitKat's global flavours are a natural fit — collectors and curious shoppers actively seek them out. The range works well as a "world chocolate" feature, alongside other imported bars, or as an eye-catching impulse line at the till.
Buy Wholesale KitKat at Sweet and Glory
Sweet and Glory supplies the imported KitKat range wholesale from our Manchester warehouse, with no minimum order. Parcel delivery starts at £7.10 for orders up to 25kg and is free on orders over £150 ex VAT up to 25kg, with higher free delivery thresholds for heavier orders. Pallet delivery is free on orders over £650 ex VAT. See our delivery page for the full rates.
Frequently Asked Questions
Where can I buy imported KitKat wholesale in the UK?
Sweet and Glory supplies imported KitKat flavours wholesale across the UK with no minimum order. Free delivery on orders over £150 ex VAT under 25kg, dispatched from our Manchester warehouse.
What KitKat flavours do you stock?
We focus on world flavours not sold in UK shops — including Japanese lines like Mini Matcha, Mini Strawberry, Mini Chocolate Orange and Gold Salted Caramel, Australian lines like Gold and Cookie Dough, Canadian lines like Caramel Crisp and Cookie Crumble, and the US Vanilla bar and seasonal Peppermint Stick. The selection changes with availability.
Do you sell the standard UK KitKat?
No — we specialise in imported KitKat flavours from around the world, the kind customers can't find in a typical UK shop. That exclusivity is what makes them sell.
Why does KitKat have so many flavours?
KitKat is made for local tastes in each market, so different countries get their own flavours and formats. Japan alone has had more than 300 varieties over the years.
What is the minimum order for KitKat wholesale?
There is no minimum order. Parcel delivery starts at £7.10 for orders up to 25kg and is free on orders over £150 ex VAT up to 25kg, with higher free delivery thresholds for heavier orders. Pallet delivery is free on orders over £650 ex VAT. See our delivery page for the full rates.